Should museums charge admission fees? AIM publishes admissions charging research

AIM commissioned the study, Taking Charge: evaluating the evidence, and its accompanying guide for people running museums Successfully Setting Admissions Policy and PricingĀ from DC Research, in partnership with ACE and the Welsh Government. The study intends to help museums understand the impact of charging for admission, or not, on all aspects of operating a successful … Continue reading Should museums charge admission fees? AIM publishes admissions charging research