Christmas has always been a time for gift shops to change their stock and capitalise on seasonal spends. And more recently we are seeing the rise of temporary installations such as ice rinks and pop up Christmas markets designed to encourage guests to stay for longer, draw in a new demographic and even increase opening hours to maximise potential revenues.
Food and drink plays an intrinsic part of a day out at a museum or heritage site. So, with one of the busiest period’s ahead we are bringing in new seasonal menus to help our clients maximise customer engagement and experience. We are launching new menus in the venue’s public catering areas (comprising restaurants, grab and go and kiosks), as well as helping them maximise more seasonal temporary installs such as ice rinks and frost fairs!
This year, guests can enjoy a memorable winter experience with Skate at Somerset House where we will be running Tom’s Skate Lounge along with providing fresh and exciting festive treats in Tom’s Deli and Pennethornes Bar.
As it is ‘the season to be jolly’, Christmas parties are also coming to the fore and can be a major revenue generator for museums. We are helping our partners at Leeds Castle, who will be welcoming nearly 1,000 guests to its Fairfax Hall Christmas party, as well as supporting Hatfield House with their Elizabethan themed banquet.
For the season, our chefs have created stunning party menus that use local and regional suppliers where possible, featuring dishes such as winter beets charlotte with a goat’s cheese bon bon, and contemporary puddings in the form of mulled berry wine cheesecake.
Anna Fenten, head of marketing, Levy Restaurants UK, comments: “Our teams are committed to providing the best possible experience for guests visiting our museum and heritage venues this festive season. We have responded to current high street trends and adapted to venue specifics, implementing bespoke Christmas installations and innovative seasonal menus which we are confident our visitors will enjoy.”
In recognition of the growing use of social media we have developed an Instagram page to showcase what we are up to. It’s a place where museum guests can post their experience as well as our chefs to show their real time flair over the festive season:
For foodie inspiration and images, follow us: @levyrestaurantsuk
Keep up to date with all news at Levy Restaurants UK this Christmas at: